Gramada

Date: 25 August 2011

Venue: in front of Gramada municipality  
Zolder, Belgium

Date: 03 September 2011

Venue: Circuit Zolder  
Sofia

Date: 09 September 2011

Venue: in front of Ministry of Health
Drive responsibly

Open Youth - Bulgaria

Objectives:

-    to reduce the road accidents, caused by young people;
-    to improve the driving habits of the young drivers;
-    to reach directly a large number of young people through positive peer-to-peer communication and attractive tools.

The “Drive responsible” campaign uses cutting edge technology to pass positive messages to the young people, which can help them save their lives in critical situations on the road. More importantly it helps them not to cause such situations and to prevent them to the best possible extent. To this road safety aspect we added the mobile

phone application from the “Pink elephant” campaign which will enable us to enter a new field of preventive work which is widely popular among the young people – mobile phones. The application is free to download from our website http://roadsafety.open-youth.org
“Drive responsibly” enriched its present road safety format with activities from the alcohol abuse pre

vention domain. It was still providing free-of-charge opportunities for young people to experience real driving situations on the road, coming from risky driving or driving under influence, but it also focused more on the impact of alcohol on their ability to drive. The road safety aspect was still backed by high-tech driving simulators. In unison with that the alcohol abuse prevention was backed by an J2ME application, developed for mobile phones. By using it the young people are able to approximate the level of alcohol in their blood by entering simple data such as gender, weight, quantity and kind of used alcohol. Using the application is a powerful self-prevention tool.
The campaign visited 5 different cities in order to implement a snow-ball public awareness raising approach.

 


For the campaign you need: 1 driving simulator; 1 alcokart; 1 GSM J2ME application for free download; 1 website to carry the application; 2 000 leaflets per city; 40 t-shirts for the volunteers and the team per city; 2 pair of alcovision googles; 2 000 badges; 1 000 information packs; 1 van to carry the material.

 
Partypeers

VAD – Belgium

Partypeers objectives are:

- Informing and sensitizing about the effects and risks of alcohol and illegal drugs use in recreational settings.
- Informing and sensitizing about the effects and risks of alcohol, illegal drugs use and tiredness on driving skills.
- Informing about the legal aspects of driving under influence of alcohol and illegal drugs.
- Drivers take a break (pit stop) on their way home.

Alive

Responsible Young Drivers - Luxembourg

Objectives:

- Develop the sense of responsibility regarding risky behaviors 
- Increase the awareness regarding the use of  prevention tools
- Encourage indirect actors to sensitize their friends, lovers… to take up a responsible attitude on the road as in their relationship.

Respect

University of Nicosia - Cyprus

Objectives:

•    The Respect campaign aims to raise awareness that respectful driving behaviour and respecting our alcohol intake confers several advantages:
o    Drivers become less stressful as polite and respectful driving behaviour leads to a reduction in stress. Similarly, reducing one’s intakes of alcohol also reduces stress on our internal organs
o    Respectful driving behaviour leads to a reduction in road rage as aggression on the road decreases. Regulating the amount of alcohol one drinks can also reduce aggressive and anti-social behaviour
•    Ultimately, the main objective is to communicate that respectful behaviour saves lives and promotes health.


The Respect campaign aims to raise awareness that respectful behaviour can save lives. This is achieved across two domains:
- Respect towards other drivers through more polite and less aggressive driving behaviour
- Respect towards our bodies by limiting the intake of alcohol
The Respect campaign will take place in Nicosia backed by the Cyprus Government and promoted across the capital through television and newspaper announcements. Volunteers will be placed at busy crossroads around the capital and their task is to distribute a folder containing the following:
- Details outlining the Respect Campaign and why it is important
- Health and environmental benefits associated with respectful behaviour
- Questionnaire to be completed by the driver that measures:
•    Current level of polite and respectful driving behaviour
•    Current alcohol consumption

 

For the campaign you need: t-shirts; posters; folder containing: details outlining the Respect Campaign & leaflet containing information on the benefits of respectful driving behaviour; leaflet containing information on the benefits of decreasing alcohol consumption; questionnaire to determine level of respectful behaviour in respondent and to highlight areas where improvements can be made.

 

Head thinking makes the difference

GARE - Portugal

We believe that this action will be a multidimensional approach of health care.
The interest/objective of this action is to coordinate many health topics and to educate young people.
The action aims to sensitize the youngsters on important topics of road safety and VIH, to tackle the problem of risky behaviors among 12- 30 years.

 
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